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The Journey

La Diosa: 'The Goddess' in Spanish.

LA DIOSA, was born out of the creative style, passion and ambition of  Natasha Faith and Semhal Zemikael, a young London-based design duo. LA DIOSA specialise in opulent
handmade jewellery using unique precious and semi-precious  gemstones.

After college the duo travelled the world for a year to seek inspiration for their multi-award winning business, LA DIOSA. The partners still seek inspiration through travelling the world and working within different cultures. Their initial travels took them to the Mayan ruins of Mexico, the exotic islands of Thailand and electrifying destinations such as Tokyo, Singapore, Thailand and Malaysia.

Faith & Zemikael learnt invaluable skills whilst living in Mexico and trained with a small group of women who taught them how to make their striking jewellery. Their vivid imagination and raw passion for jewellery has allowed them to hand make incomparable designs through pure inspiration.


The partners design all of their striking and elegant pieces and run their multi-award winning company from their showroom in Hatton Garden.


'La Diosa jewellery evokes empowerment. Jewellery is not simply an accessory to be admired, but an extension of your personality.'

Semhal Zemikael

LA DIOSA jewellery is bold and striking yet elegant and feminine, like a Goddess. Inspired by the ancient jewellery of the Aztec’s and Mayans, where statement jewellery was used to dictate hierarchy. Every design has been designed to empower the wearer..

'Beauty inspires me. It has no boundaries and requires no explanation, it simply speaks for itself – like La Diosa jewellery.’

Natasha Faith

LA DIOSA design for the confident and stylish woman who has a discerning taste for originality and quality. No one piece of jewellery is ever the same as another, therefore you know that your piece is as unique as you are.

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